Long Tail Keywords and How to Exploit Them
Long Tail Keywords - Using PLR Content to capitalize on them
Have you counted how many sites you own, where the traffic generated are not from the main keyword?
Personally I know about 60% of my sites gain most of their traffic this way. How can we exploit this strategy in individual niches in a way that will maximize traffic without spamming the search engines?
What Are Long Tail Keywords?
They are keywords that contain the main keyword (name of the niche) plus other words. For example if the main keyword was 'cosmetic surgery' an example would be 'cosmetic surgery in Los Angeles'.
What’s So Great About Long Tails?
Good question. The answer has to do with their level of competitiveness. Most are linked with low competition in the search engines. Well you may think “so what, hardly anyone searches for ‘cosmetic surgery in Los Angeles’ or ‘dog training in Montana’”. You’re right, but what if you had 50 pages that all targeted different long tail keywords? Let’s say the average amount of visitors that one of those keyword brings in a month is 100. Multiply that by 50 and you’ve got 5000 unique’s each and every month.
Now tell me this, how hard do you think it would be to rank for those keywords? Easy! That’s right, most are incredibly easy to rank for in the search engines. In fact on many occasions all that’s required would be to upload a page that has content targeted towards a long tail and as soon as it’s gets indexed, you may find it ranking on the first page immediately.
Don’t get me wrong, I’m not saying you should forget about targeting your main keyword. By all means you should still have a page - usually your home page – that targets the main keyword for your niche, but you have to realize that almost all of the time it’s going to require a lot of SEO before you see any real traffic coming from that particular keyword. So, why not at the same time, build pages that will gain traffic faster and act as window pages into the main heart of your website?
What do I do if I don’t have time to write 50 pages worth of content?
PLR Content to the Rescue
Right now PLR content is easily the best way of exploiting the long tails of any particular niche. Why? Well depending on the type of PLR content you have at your disposal, most PLR articles are written based around specific keywords phrases. That means you will be able to build pages that have content specifically optimized for individual long tail keywords, which the search engines will absolutely love! If you don’t want to spend a lot of time writing article after article on topics like ‘dog training in Montana’ or ‘lip eczema relief’ and you can’t afford to pay someone to write these articles for you, PLR content is the solution you are looking for.
Content is King!
Long Tail Keywords